This image shows two completely different ideas, both of which are found right next to each other on two highway billboards. One of the billboards shows a doctor and the words: Childhood Obesity. Don't take it lightly. On the other hand, the billboard right below that one has a picture of a happy model holding two bags of McDonalds, saying "my kinda shoppin' spree" with the dollar menu title right underneath that. The funny part about these two images is that they contradict themselves, you either choose one or the other, there is no in between. One image tries to alert the public of the increasing rate of obesity and the health threats that can occur because of it. The other image persuades people to go eat get fast food at Mcdonalds because it is cheap and easy. This would put someone observing both billboards in a bad position, do you want to make the healthy choose and wait to make something at home? Or do you want to make the easy cheap choice and just go through a drive-thru and be done with lunch for the afternoon? Its a tough choice, one that even I would have a hard time making. One billboard is informing the public, while the other one is persuading the public, which one would you choose?
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